Tuesday, June 18, 2013

Robert Simonson is on I'll Drink to That!


"Like a lot of these waves, it has a peak, a real high peak right away, the moment it gets on the market everyone is excited about it. And then you find out exactly how much people want this...and then there is a rollback...and then you find out what's going to survive."


Robert Simonson of The New York Times talks about the marketplace for spirits, today on the podcast.


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